Hunter   Museum

Completed 2024 at Whiteboard

  • Creative Direction
  • Brand Extension
  • Website

The new Hunter website is built on a simple yet powerful idea: art is meant to be explored. Instead of overwhelming visitors with information, the site invites them on a journey. Whether planning a visit, searching for ways to engage with art from home, or diving into the museum’s stories, users now navigate a site that encourages discovery. Every decision was guided by this philosophy.

↗ View the Site
Human Experience

The Hunter Museum isn’t static, and now, its digital home isn’t either. The new site moves—it’s warm, simple, and unmistakably Hunter. The colors reflect the museum itself, and the photos capture real moments, not just empty rooms. No more sterile gallery shots. Now, you see what it’s like to be here—kids sketching, quiet conversations, that feeling of standing in front of something bigger than yourself. The digital space finally feels as alive as the museum.

Hunter brand evolution Hunter custom photography Hunter custom photography
Two-Click Answers

Hunter Museum is about participation, not just purchases. Instead of pushing sales, the new site invites visitors to invest in something greater—art, community, and storytelling. Technology plays a key role in making this seamless. A dynamic, easy-to-navigate events calendar keeps users engaged. Exhibitions are effortlessly discoverable. Behind-the-scenes logistics—like ticketing and membership management—are smooth and intuitive.

Homepage HERO
Details of the desktop site Details of the desktop site
Details of the desktop site Details of the desktop site
Hunter homepage details