Lead Digital Designer at Whiteboard (2021-now)
Product Designer at Manhattan Associates(2020)
GA Front-End Development Course (2020)
ABM
2025
Design system
Website
Creative Direction
ABM, an international Fortune 50 company, refreshed their website to bring their new brand to life. The modular, user-focused design showcases innovation, sustainability, and expertise while giving internal teams the tools to manage content efficiently.
Avermore
2025
Brand
Website
E-Commerce
Avermore blends heritage and modern luxury. We translated that legacy into a polished, accessible Shopify experience that showcases each collection and invites collectors in.
OffCourt
2024
App
Go-to-market Strategy
Brand Positioning
OffCourt is where athletes’ influence extends far beyond the game. This app connects NBA stars directly with their fans—spanning fashion, music, and lifestyle, while giving athletes control over their stories, income, and impact.
Arclin
2024
Creative Direction
Brand Evolution
Website
For decades, Arclin has shaped industries from construction to agriculture. We transformed their evolving brand into a dynamic, intuitive digital experience that captures their expertise, precision, and forward-thinking edge.
Hunter Museum
2024
Creative Direction
Brand Evolution
Website
The Hunter partnered with us to transform their digital presence into an inviting, exploration-centric platform that would drive in-person visits while making art accessible to anyone engaging with the museum — in-person or online.
IEX Group
2023
Websites
Family of Brands
SASS
IEX Group is a parent company overseeing multiple innovative fintech brands. We crafted distinct, modern websites for each that reflect their unique missions while unifying the family under a cohesive digital umbrella.
Life Worth Living
2024
Branding
Asset Creation
Content Library
Life Worth Living invites curiosity and reflection. This content hub encourages users to explore culture, spirituality, and faith at their own pace, guiding them through a rabbit hole of curiosity.
Breadbox
2024
Branding
Asset Creation
Web App Design
Breadbox, a collaboration between Junior Achievement and Chick-fil-A, is a free, gamified platform that helps restaurant employees build financial literacy and confidence.
Dominion
2024
Website
Brand
Visual Assets
Dominion is a Knoxville-based development group dedicated to sustainable, community-focused projects. We crafted a brand and website that reflect their commitment to responsible growth, build trust with local audiences, and showcase their impactful developments through clear design and authentic storytelling.
KOA's Get Out There
2024
Website
Pro-Bono
Visual Assets
KOA’s Get Out There campaign, launched in 2024, was designed to give kids growing up in dense urban areas the chance to experience the outdoors. The creative direction captured the excitement and wonder of stepping into nature—celebrating the freshness of adventure for those discovering it for the first time. This initiative never launched.
Land ID
2023
Fuse Froyo
2023
Brand
Asset Creation
Website
Fuse Frozen Co is a coastal Georgia dessert franchise bringing fun and flavor to every visit. The brand and website were refreshed with playful visuals and custom illustrations to capture that energy online.
Immerse
2022-2024
Brand
Website
3D Assets
Immerse set itself apart by combining research-backed expertise in immersive learning with the power of Virtual Reality, creating a category all their own. The challenge was to clearly communicate both the value of Immerse as a learning platform and the unique role VR plays as a teaching method. The outcome was a refreshed visual and narrative brand, supported by a new website, 3D assets, and performance marketing campaigns. Since then, the Immerse team has continued to evolve the brand—proving the strength of the foundation that was built.
Post Meridiem
2019
Brand
Systems
Packaging
Working within tight brand, content, and time constraints, Georgia’s first canned cocktail on the market needed a simplified, scalable system to support future growth. The identity was streamlined by reducing the color palette from 23 to 10 with proper contrast standards and refining the typography with a flexible variable font for all titles. The result: a foolproof, adaptable label system built to fuel the brand’s expansion.
